Bluesummit Team Reach Finals of Google Premier Partner Awards for Search Innovation
Bluesummit have been announced as a finalist in 2018’s Google Premier Partner Awards for Search Innovation. As a newly formed business unit within the wider Blueseed Group, Bluesummit are ecstatic to add this to our growing list of client success stories. The Blueseed Group have had a dedicated team offering services on the Google Ads (and others) platform since 2016. We became a Premier Partner in 2017 so it’s fantastic to keep the upwards trajectory going in 2018. There’s plenty more developments to come in 2019 in our new performance marketing dedicated identity!
Our winning campaign
…was focused on smart lead generation based on great search practices and carefully planned strategy. Our client was looking to gain leads across a broad range of locations and our campaign was managed at a location level to cater to this smoothly. Sky high quality scores drove campaign performance achieving huge click through rates (almost 13%) and conversion rates(over 5% click to lead). These rates more than double vertical averages and drove the campaign above and beyond client KPIs.
The Google Premier Partner Event 2018…
was a thrill for our team and a reward for our hard work throughout this year. It was great to be recognized amongst other Premier Partner agencies and hear about what’s in store from Google’s ever expanding advertising platform, most notably the conversion of search from typed to voice… but more on that later!
Bluesummit’s Google Premier Partnership
Our team have enjoyed a close and successful 2018 partnership with Google undertaking extensive and valueable training. Our clients have also benefited as we work closely on strategy and optimization whilst growing our range of services and value we deliver. In 2019 we will be taking this further. Looking to grow your business in 2019? Contact us and discover how we can help!